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Blog | Michael Ruiz Consulting, LLC

Tips To Writing The Perfect Press Release

 Writing press releases can be a frustrating process. Here are a few tips to help get you started being a press release rock star! If you need help, please contact us for our press release done-for-you services. Image already added

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How to Choose a Local SEO Agency or Consultant – BrightLocal

Key Takeaways Don’t discount SEO agencies or consultants that aren’t #1 in search; the best don’t need the visibility as they’ll be getting business from recommendations from happy clients. Check SEO agency and consultant reviews, but don’t completely rely on the rating. Look at how well they respond to negative

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Here’s how to delete your Vero account

  So you jumped on the bandwagon, and now you’re desperately trying to figure out how to get off.Welcome to the world of Vero, the Instagram-challenger currently taking social media by storm. The app has seen a surge in downloads over the past week, with people excited about chronological timelines

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Are consumers burning out on social media?

It’s a troubling sign when Facebook publishes research to answer a serious question, one that we’ve all likely been trying to avoid for some time now: “Is social media bad for us?” Let’s not forget that social media has made a positive impact on how we interact with people, how

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13 Strategies For Marketing To Generation Z

Generation Z will account for 40% of all consumers by 2020, according to statistics compiled by Generation Z will account for 40% of all consumers by 2020, according to statistics compiled by Fast Company. Born after 1995, this new generation rivals the ever-popular millennials and consists of a new breed

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4 Types Of Content Real Estate Marketers Need To Be Using

Real estate marketers and agents alike should be including these types of content in their overall marketing approach. Shutterstock The real estate world has changed drastically over the last few decades. While the industry has evolved more slowly than many other sectors, this makes it the perfect industry for innovative

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The Value Of SEO And SEM For Small Businesses

Finding online success for a small business involves a comprehensive and methodical marketing strategy that uniquely combines search engine optimization and search engine marketing. I have found that incorporating both SEO and SEM can provide substantial digital growth and success for small businesses in any industry. SEO Versus SEM The

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Reach score: A suggested standard for local marketing

Local events and nonprofits are a fragmented channel. Each metro area has its own fingerprint, which leads to diverse partnerships and content opportunities. But when it comes to measurement, a standard for local reach is difficult to maintain. When we started local sponsorship programs at our company, we used website

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